by Bradley — published on June 30th, 2008
The International Finance Corporation’s 2004 report, “Ecolodges: Exploring Opportunities for Sustainable Business, summarized its findings, identifying the business essentials for ecolodge operators.
“Although there is no single magic formula for a profitable ecolodge, the most successful share a number of key characteristics. Ideally, an ecolodge should:
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by Bradley — published on June 30th, 2008
The International Finance Corporation study, “Ecolodges: Exploring Opportunities for Sustainable Business,” provides a comprehensive framework for developing and operating an ecolodge, based on the triple bottom line–ecological, economic and socio-cultural sustainability. The framework considers three phases of ecolodge development–pre-construction, construction, and operation–in its analysis. The framework published below is based on the IFC study, but modified to better reflect conditions in the U.S.
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by Bradley — published on June 30th, 2008
There is no hard and fast definition of an “ecolodge.” Like the term eco tourism, there are some generally accepted principles that ecolodges incorporate into their design and operation.
- Ecolodges are designed to be in harmony with their surrounding environment; and they incorporate “ecologically-friendly” management practices, adhering to the triple bottom line–economic, social and environmental sustainability;
- They are located in close proximity to wild, scenic or protected areas, and they strive to conserve the natural environment;
- They enhance the economic vitality of the local communities in which they operate through local sourcing of needed materials and supplies; hiring and training of local residents; contracting with local businesses; and direct contributions to the community;
- Ecolodges seek to preserve region’s culture and heritage through interpretive and cultural programs, and the promotion and protection of local heritage sites; and
- In industry parlance, a lodge has less than 150 rooms. If the property with more than 150 rooms is “ecologically managed,” it could be considered an “eco-resort.”
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by Bradley — published on June 16th, 2008
Rethinking Mobility, Rediscovering Proximity
June 16 to 20, 2008, Portland, Oregon
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by Bradley — published on June 16th, 2008
June 16 to 18, 2008
Palm Desert, CA
The California Travel Industry Association’s annual convention features a number of sessions of interest to local businesses, including:
- Marketing your “green community;”
- A primer on web-based marketing; and
- How to survive the current economic recession.
Contact:
California Travel Industry Association
by Bradley — published on June 13th, 2008
The Sierra Nevada Conservancy will distribute another $17 million in fiscal year 2009, to projects designed to protect or restore “rivers, lakes and streams, their watersheds and associated land, water and other natural resources.” The money was authorized by California voters in 2006 when they passed Proposition 84, the Clean Water, Parks and Coastal Protection Act.
The conservancy established two categories of grants for fiscal year 2009–
- Competitive grants: $7 million for land acquisition, conservation easements, and site restoration; individual grants can range from $250,000 to $1 million;
Deadline: Sept. 15, 2008.
- Strategic opportunity grants: $10 million, including $1 million for each of the six subregions; individual grants can range from $5,000 to $500,000;
Deadlines: Sept. 2, 2008 and Feb. 27, 2009.
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by Bradley — published on June 13th, 2008
The Sierra Nevada Conservancy provided a number of grants in fiscal year 2008, to enhance tourism and recreational opportunities in the range. Below are examples of some of those grants:
- Ash Creek Restoration and Modoc Rail Line Acquisition in Lassen and Modoc counties;
- Mill Site Restoration in Lassen County;
- Feather River Learning Landscapes and Fish Hatchery;
- Plumas County Trails;
- Mammoth Lakes;
- Fresno Agri-Tourism;
- Yosemite Gateway Communities.
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by Bradley — published on June 9th, 2008
The June 8th travel section of the New York Times ran no less than three articles on different aspects of what National Geographic calls geo tourism. “Back to Nature and Ready for Guests,” featured birding in the Great Plains of North Dakota. No mind that the article also mentioned bison hunting, the article’s pull quote read, “Wildlife has made a comeback; bring on the eco-tourists.”
The “Choice Tables” article focused on Aspen’s food and wine festival, noting, “Chefs build menus on what the region’s farmers produce.” Another piece pictured kayakers passing through a mangrove tunnel in the Everglades.
Journalists are always looking for a good story, or a new hook to an old story. Heading into summer, it’s a good time to think about next winter. What might catch the attention of travel writers? Once you answer that question, let the California Travel and Tourism Commission help you reach journalists worldwide.
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by Bradley — published on June 9th, 2008
The California Travel and Tourism Commission offers two free marketing tools to the hospitality industry, local communities, and destinations:
- What’s New in California, quarterly newsletter that is distributed to over 3,000 media outlets and travel journalists worldwide, and
- VisitCalifornia.com, the state’s official tourism website.
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by Bradley — published on June 5th, 2008
Thursday, June 5, 2008, 9 a.m. to 3 p.m.
North Sierra Subregion
Ingram Hall at the Shasta County Inter-Mountain Fairgrounds
44218 A Street in McArthur, California, 96056
The conservancy board is likely to award another round of strategic and competitive grants at its June 5th meeting. The grants range from fire suppression and Watershed restoration projects to a regionwide initiative to improve trails and recreational opportunities.
The public is also invited to join the conservancy board for a field trip and reception on Wednesday, June 4th. The tour begins at noon, with a reception to follow.
All board meetings are open to the public. For more information about the conservancy board, the agenda for the June 5th board meeting, or the June 4th field trip, contact:
Theresa Burgess, tburgess@sierranevada.ca.gov, 877-257-1212.
Sierra Nevada Conservancy, 877-257-1212
Board Agenda 6-08.pdf
Map of the Shasta County Fairgrounds